Category: ipod video

The aesthetics of the new iPod video

The iPod has been, since its release in 2001, one of the most innovative and popular digital devices in the world. Being produced by a strong brand such as Apple, the iPod became popular in a very short period of time. The popularity of the iPod was owed, besides the practical usage of the actual product, to the original ways of promoting and advertising of the company and, as well, to the aesthetical qualities that the product presented, ranging from the design features to the packaging.

Since the appearance of the product on the market, meaning the first iPod in 2001, the design of the product changed, but not dramatically; still, every model of the iPod came with new features, so the design and the package had to be adapted to these, in order to satisfy the consumers. The most important element that was considered by the creators when establishing the shape of the new device was the perfect proportioning. The new item was supposed to be light and easy, in order to be carried in all sizes of pockets, yet it had to look like a powerful and strong device. Even more, the necessity of providing a stable platform for the controls and the fact that the device was supposed to be managed easily by the customers, lead to the optimization of the perfect size and shape. The result was a device which was the right size in order to be held in the hand without difficulty and managed without effort. In the 5 years of constant research in order to find the right proportion for the iPods, the device ranged between the thickest model, expressed in the 2nd generation of iPods and the almost as thick 4th generation iPod to the more symmetric models of the 1st and 3rd generations.

Following these rules, the first 4 generations of the iPod managed the keep the right proportions that could permit the optimum use of the sound and later on, the photo features (even so, the iPod nano was considered to be too light and fragile). After the launching of the 4th generation of iPods, Apple were preparing to provide a new and even more innovative iPod, which was supposed to have a video feature, as well. At that time, the most significant concern of the producers was the fact that, due to the new iPod features, which had to permit a good visibility and a larger screen, the perfect proportions of the iPod might be ruined. As a result, the last generation of iPods is the thinnest of all; instead, the screen is larger, which allows videos to be watched much better.

Since the original model, the iPod’s height and width have remained the same. Still, the corners of the new iPod video are sharper, in comparison with the rounded edges of the previous models. Even more, the center button of the device is flat, without any convex potions, which characterized the previous models of iPods.

The new iPod video comes in 2 colors: black and white, which adapt well to the color of the package, which is black and silver. With this colors (which are the same as the ones of the iPod`s nano colors), the new device seems improved and more refined. The black iPod has a chrome Apple logo, but the ear buds remain white, for both colors of the main device.

The iPod has been constantly modified in order to establish the perfect size for carrying and listening to music while walking and sometimes dancing. The iPod video presents, besides an obvious technical evolution that allows now watching videos on this small device, a new appearance, with different proportions, which are adapted to the most important request: good visibility. With a larger screen and thinner aspect, the iPod video turns out to be a stylish and aesthetic product, which slightly changes the image of the previous models, yet keeps the brand features intact.

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Pros and cons on the new iPod video

On the 12th of April 2005, the company Apple announced the upcoming iPod video. The product was about to reveal a new feature of the device, meaning the capacity of playing videos.

As any new item that appears on the market, the iPod video managed to get fans and critics, at the same time. Due to the fact that it is a new and innovative item which brought something different to the concept of iPod, the new iPod video started many debates regarding its practical usage, accessories, qualities and all types of technical, visual and aesthetical features.

The reviews so far explain that the quality of the image of the new iPod is very good and even the texts are highly visible. Still, the usage of the new device is more confusing. While some critics say that it revolutions the concept of iPod, which till now, it just meant hearing and not watching, as well, others sustain that the item is not that practical. Due to the fact that watching movies is a relaxant activity which requires a comfortable space and a certain amount of time, the iPod seems to promote the idea of watching movies on the run, while walking or doing some other activity. Even more, some people prefer to live the movie, with a wide screen in front of them, in the movie theatre or in their home. So, the idea of the iPod basically limits to watching music video clips or short episodes of comedy series. Even more, the battery of the new model of iPod dies after 2 hours of playing, which, in case of many movies, is not enough time to end. Still, while waiting at a line in the city or while sitting in the cab during a long ride, the iPod definitely provides the best way to spend the time.

On the other hand, the new iPod is not all about playing movies or videos. Even thought the battery works perfectly for just 2 hours when playing a movie constantly, the estimated battery life is 20 hours (when listening to music), in comparison with the 16 hours that the last model of iPods offered, which is a big plus. Even more, the new iPod video has the largest color screen since the appearance of the devices in 2001, which can be used, besides playing videos, for a good visibility of the pictures and an increased sharpness of the text; plus, the new iPod video provides full-size thumbnails for photos imported from various cameras. Another plus in accessories is the protection sleeve for the main device, which comes as a result after iPod nano, meaning the previous generation of these product, which was easy to scratch. The sleeve is made of a synthetic material, in a pale nuance of grey with visible stitching and a velour-like inner surface. Besides the technical and practical qualities, the reviews also discuss about the new aspect of the device, which looks sharper and more elegant, in black and white colors.

The new model of iPod shows, without any doubt, that the popular company and brand Apple are trying to evolve in order to satisfy the consumers needs, which are becoming more and more pretentious. Based on this, it is expected the new type of iPods to be improved even more with new video settings and accessories.

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Critics on the new iPod video

The new iPod video has a wide range of new qualities and among these, the most important is, without any doubt, the video feature. Due to the fact that the market already had a small and portable device which basically played games, but also played videos, the new iPod video was released with some suspicions of the critics. The video iPod is hardly the first portable video player on the market, as the device belonging to Sony claims to be the number 1 portable video player in the world, but it is principally used to play video games. Even so, the sales of this new product turned out to be surprisingly high, a fact which was obvious shortly after the first semester.

The main concern regarding the product was the fact that due to the small screen, the people willing to watch a serious movie on it would be limited. In fact, studies show that most people prefer to feel the actual movie, while watching it in front of a big screen, like the one in the movie theatres. Even more, the new cell phone with a video feature which was so famous in Asia was used for watching movies only for a few minutes, considering the fact that it had a small screen which couldnt allow catching all the quality details of the movie. The critics even mentioned the fact that, while being on a bus, in a cab or waiting in line at some office, the video iPod with its tiny screen might be a good solution, after all. This is due to the fact that this activity is considered a great snack or a great break. Based on this, the analysts mentioned that if Apple wanted to really hit the market, they should opt for an iPod with a bigger screen, so that customers would be eager to watch even the long movies on this device.

Another aspect which was highly debated was the fact that the battery life of this new device lasts less than expected. While the play station portable has a battery which lasts up to 8 hours while watching a movie, the iPod video only provides 2 hours of battery life, which is a big disturbance, when trying to watch a full length movie on this small digital device. Another thing that the critics attacked was the fact that the iPod takes too long time to download various movies. If for the play station portable, this task is doable in less than 3 hours, while the QuickTime 7 Pro took almost 12 hours to encode the video in an iPod-friendly format.

The sales of the new iPod video show the fact that the public accepts and wants this new product with a lot of interest, due to the fact that it can play music, store pictures and play movies at the same time, a fact which makes it a multifunctional device. Even if the new item received many criticism, the shirt-pocket-size new video iPod, seems to be one of the most preferred objects of the teens of today, as they use it to store and listen to thousands of music and other audio files downloaded straight from the Internet or from DVDs, cameras and from the computer files.

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The evolution of iPods from their appearance to the iPod video

The newest and most popular innovation in iPod technology is, for sure, the iPod video. Still, getting to this innovative device is just the result of a long research through the history of the iPod making.

The appearance of the iPod was owed to an increased marketing request: the lack of quality of the digital music players was noticeable to the interested consumers, as opposed to the growing number of digital devices, such as cameras, camcorders and organizers. Due to this fact, the Apple industries established a team of qualified engineers in order to develop the mechanism and design of the soon to be first iPod, which resulted in less than a year of technical and practical research. The launching of the new and exiting product was held on the 23rd of October 2001 and soon, the market embraced the new product. The evolution from the first iPod, which was revealed almost 5 years ago, till the iPod video reveals the intense and permanent research of the specialized engineers. The next significant step in the evolution of this device was the release of the 2 versions iPod, for both Mac and Windows users, which highly increased the sales and the number of potential customers. Actually, the iPod sold at such a high rate, that the permanent improvement of the product, in order to maintain the leading position on the market, was a necessary request (the selling rate recorded over 42 million units since the release of the product).

In 2005, the new and better iPod was revealed, when celebrating the 4th generation of these devices; the new model introduced, for the first time, the color screen. In the spring of 2006, the Samsung company announced that they were about to provide the media processor for a new iPod model, an improved version of the Apples device. Soon after, the 5th generation of iPods introduced the iPod video, meaning it has video playback capacities, video playing and better organization features. The launching was celebrated together with the innovative new models of iPods: the iPod nano, with color screen and the iPod shuffle, which were the best sellers of 2005.

The 5th generation of the iPod was about to reveal many new and exiting features of the small device, all under the slogan One more thing… Basically, the iPod video or the video iPod was available on the market in both 30 GB and 60 GB capacity models, had ability to play both MPEG-4 and H.264and much higher resolution, up to 480/480. Having a 16-bit color screen and being able to display all kinds of videos on a TV set, the new product was a market hit since its appearance. Regarding the design, the new iPod comes, as the previous iPod (the nano model of the 4th generation) in 2 colors, white and black, but it has a multitude of applications and improved features: World Clock, Stopwatch, and Screen Lock applications, a smaller earphone, a thin slipcase, AC adapter and FireWire cable. Regarding the dimensions, the new iPod is 4.1 x 2.4 x 0.43inches for the 30GB version and 4.1 x 2.4 x 0.55inches for the 60GB version (which, in the case of the new model, are marketed at the same price). The screen size was modified to 2.5inches (6.35cm) diagonally, 0.5inches (12.7mm), meaning that the video iPod screen is larger than the previous one. Even more, the product is thinner than the last model, iPod nano, and the battery life increased from 16 hours to 20 hours. Still, being a video device, watching movies reduces the life of the battery to around 2 to 3 hours.

With an exiting and evolving history, the iPod manages to be one of the most innovative products on the digital devices` market, with millions of customers all around the world and increasing sells.

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The photo features of the new iPod video

One of the newest and most popular digital devices on the market today is, without any doubt, the new video iPod. The small device has improved significantly since the last model` s launching and the main evolution is represented by the capacity of playing videos.

Still, the new iPod video is not all about watching movies or music video clips, as it has various improvements since the last model, different accessories and improved capacities. As the producing company Apple claims, regarding the evolution of the product: Witness the evolution of the revolution. First it played songs. Then photos. Then pod casts. Now iPod plays video. Importing and saving photos was an important characteristic of the last models of iPod and it still is, even with the new video feature.

IPod video, just like the previous generations of iPods, can import photos in digital format from either a camera or a card reader. One of the best options for these is the Apple Camera Connector, which works with both a camera and a USB card reader. Still, the usage of the Apple Camera Connector or Belkin Media Reader (for the other generations of iPods, excluding the iPod video, which is not compatible with Belkin) might cause the intense usage of the battery of the iPod, as well. With the USB 1.1 camera, the battery remains half charged after the procedure. While transferring the pictures with the UBB 1. camera, the iPod shows the thumbnails of the imported images. At the end of the transport, the images can be browsed, but they can not be displayed on TV.

The new iPod video provides some options for the photo album, due to the high quality of the images and pictures. These can be rated or they can form slideshows and a major plus this fact that the new iPod video provides full-size thumbnails of photos.

Another characteristic of the 5th generation of iPods which is connected with the photo feature is the large color screen that this version of the iPod provides. The screen is the largest-yet display which was created since the appearance of these items on the market. Even more, the screen shows sharp texts and optimized brightness; so long titles can be read easily. Due to this fact, the photos are large and sharp, as well. Even though the company Apple advertises the new battery life (which became 20 hours from 16 hours of the last model of iPods), the battery runs down quickly if the backlight is on. Still, the backlight is not necessary in most situations, as the text is readable and the images have a good visibility in sunlight or in intense indoor light.

The photo importing and saving feature of the new iPod video has significantly changed in comparison with the last model of these devices, which lead to a better response from the public and a more optimized device. With the new range of importing and saving pictures, the video iPod presents improvements in this domain, together with the obvious improvements in the video processing. The Apple company symbolizes the capacity of the new iPod video, mentioning that the new device can store up to 15 000 songs, 25 000 photos and up to 150 hours of video.

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The advertising campaigns of iPod and iPod video

The ipod presents, besides an interesting technical evolution, an original and innovative way of promoting and advertising, which differs in style and slogans from the first ads of the first generation of iPods, to the most recent iPod video advertising campaigns.

The first campaigns concentrated upon the new product promoted both the iPod and iTunes brands. These advertising campaigns were leaded by the slogan A thousand songs, in your pocket, which was launched in November 2001. The colors which were selected for the first iPod campaigns were brisk and full of live: turquoise, cyclamen, bright grass green and other joyful nuances were chosen to represent the idea of both music and video, meaning both visual and auditory sensations. The wrap advertising was used, at the same time with the other and more traditional types of BTL advertising: there were various light rail wraps in busy centers or midtowns, using the same visual message as the banners. Large banners and billboards were displayed in various busy centers, with high visibility. The promotion was intense, forward and dynamic, with only intense and optimum quality for all the elements: the colors were vivid, the actual ads were large and the represented images were dynamic. The TV ads were concentrated upon the idea of music, dancing and mobility and the text of these was just limited to the slogan of the product and of the Apple brand (Think clear).

In 2003, the new advertising campaign that Apple introduced was due to the conjunction with the launch of the iTunes music store. The campaign concentrated mostly on the interpretation of popular songs by different persons wearing iPods. This campaign was a big hit, due to the fact that it was based on famous pop, rock and hip hop songs, belonging to artists such as Eminem or Pink.

Later that year, in October 2003, iPod released a new series of ads, based on the silhouette campaign, which was the base for most of the print ads, like banners, billboards and wraps, even from the appearance of the first generation of iPods: the images basically showed black silhouettes of people dancing while wearing iPods. This new campaign was realized based on the same intense colors and dynamic images like the first campaign. Even more, the success of the campaign was owed to the popularity of the performed music, such as The Vines’ Ride, The Caesars’ Jerk it Out, Gorillaz’ Feel Good Inc., Steriogram’s Walkie-Talkie Man, Jet’s Are You Gonna Be My Girl, Propellerheads’ Take California, Ozomatli’s Saturday Night, N*E*R*D’s Rock Star (Jason Nevin’s Mix), Franz Ferdinand’s Take Me Out or Daft Punk’s Technologic.

With the release of the new iPod video, the image of the product and its promotion began to change. The slogan of the new product was One more thing…, meaning the new and expected video feature, which was a big plus comparing with the latest model of 2005. The ads for this new product were focused on the video playing capabilities of the device. Actually, the ad featured U2’s Original of the Species from the Vertigo: Live From Chicago DVD. Based on the same idea, there were 2 more videos which featured Eminem and Wynton Marsalis. Still, at the same time, the ad which was presenting the dancing silhouettes continued, but it was modified into something more representative for the new video device: the backgrounds were not simple vivid colors anymore, they were textured and had various patterns, symbolizing the evolution concerning the image and the video properties of the new model of iPod. The 2 variants of the videos featuring the 2 popular artists ranged from an orange urban theme of the hip hop music to a cool blue one of the jazz look.

The latest iPod ad, released in March 2006 is not based on the silhouette style anymore; instead, the producers opted for a video showing various CD covers, integrating in an iPod nano, under the same older slogan A thousand songs, in your pocket.

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Reviews about iPod video

The new iPod video has stirred a lot of reactions, a lot of reviews, discussing the advantages and disadvantages of its utility, quality and features. These reviews are important especially because of the fact that the new iPod video was launched without a serious study of the market, of the customers tastes and wishes. From this point of view this is a daring initiative and a great step in the video development.

The reviews usually point out the amazement and the great success concerning the new iPod video, but also highlight some aspects that may contribute to its improvement. For example, the great advantage of connecting the iPod video to the TV set and playing the videos on it is well-received. But on the other hand, the fact that the iPod video cannot be connected to the computer is seen as a disadvantage. The transfer from iPod to computer is not possible and this fact may be a suggestion for the designers and creators of the iPod video.

Some customers are in love with this device because of the possibility of watching the favorite TV shows and ABC hits like Lost and Desperate Housewives even in the road. The stress of loosing the relaxing TV show or film may be very unpleasant especially in the case of difficult days at work. Therefore, the possibility of watching them on an iPod video is an excellent idea. Besides, the iPod video matches the crazy contemporary lifestyle, giving the opportunity of checking the e-mail, of finding out the time in other cities very useful especially in the case of people that travel a lot.

Satisfaction and pleasant remarks are the main notes for the new iPod video, as it is really a great product. The fact that it has more features, more quality, longer battery life and smaller dimensions, thinner display is enjoyed a lot. A small disadvantage, compared to the great new benefits, is the fact that the images, photos from the iPod video transferred to the TV set are too bright, although very clear and nice.

Another great advantage is the fact that the customers may listen to the music over 14 hours (it depends on the model). But the reviews point out a disadvantage the fact that the video playback time is only 2 hours. Another disadvantage is the fact that the iTunes from the iTunes Music Store are too expensive, but taking into account the great quality of the sound this may not be such a great disadvantage. Besides, the equalizer may be set for a better quality sound.

Some other reviews highlight the fact that the screen quality is clear and maybe clearer than of the most TV sets. This aspect may be put together with the fact that the screen is better and bigger although the display is smaller and thinner.

A special attention may be paid to the fact that, as in other cases, some defect items may be in sale, but it may be exchanged within 14 days. Another disadvantage that completes the fact that the iPod video cannot be connected to the computer is that it doesnt work well with wireless FM transmitters. This problem may be also managed with a cassette adapter for the iPod so that it would work great.

Unresponsiveness and freezing video images are other problems mentioned in the user reviews. Hardware problems and the low quality of some songs may be other possible problems according to the reviews of the customers. These aspects seem to point out the fact that this technology is not mature enough and the new iPod video is from some point of view an experiment and a way of testing the market.

Anyway, the fact that the new iPod video has reduced dimensions and may fit any pocket. Besides, the high resolution and the great quality of the songs are exclusive advantages and are mentioned by the customers with joy and satisfaction.

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Advantages and disadvantages of the iPod video

The new iPod video became famous due to its huge memory and the capacity of playing video, due to its slim design and longer life battery. Still, there are voices that point out some disadvantages and highlight different negative aspects.

Taking into account that there are few perfect things made by the human hand, these aspects may be used by the iPod video creators for further improvements. Therefore, the customers reviews are very important and the suggestions may be really taken into account.

The fact that the screen is bigger is great, but the surface is easy to scratch, aspect that is more in the cons category. Although the image is excellent and the clarity screen may be easily compared with the TV sets screen quality, there are still some problems with freezing video images. There is a great achievement the fact that the light, sun or other previous obstacles are annihilated, but another important problem is the unresponsiveness in some cases.

The dimensions of the new iPod video are great, but there is no way you may watch it with more than several persons. Anyway, it was designed for personal not collective needs and you may still share your photo album and music or video music preferences with one person. The flat screen is large enough to enjoy your favorite videos.

Although the life battery is longer, the complaints concern the short battery life for video. And this complaint may be balanced by the fact that the video is played with no flaw. The pros of the new iPod video are considered the cool look, the impressive number of features, the great organization of the music menu so that you may even rank your favorite songs. The cons of the new iPod video are considered the absence of FM option, the fact that no cradle is included, the impossibility of connecting the iPod video to the computer and the cost.

The amazing new features concern the sound quality it is clearer and stronger with a bass that is stronger articulated, the sound is also louder than that of the previous generations. The other good features are the easy control, the video feature is classified with great, but the flaws regard the interruption of the sound between the tracks, being blanked out. There are still other suggestions regarding the battery life, taking into account the amount of music that the new iPod video has.

The pros may be gathered together pointing out the thin and attractive enclosure with a great display, the best sound, 15-20 hours of music, new clock and the time in other parts of the world. The cons highlight the incompleteness of the video integration that suggests the experimental project aspect, absence of the new games, no changes in the interface, the smaller screen than expected especially for video features edition. Another disadvantage concerns the slow transfer of photos direct from the camera.

Some critics point out the fact that the design and the features of the new iPod video may be seen from different perspectives. Therefore, the complaints and the satisfaction may be contradictory. These aspects may be seen from a movie lover perspective, an audiophile or photographer or even from a simple consumer with no great expectations. That is why you may find musicians reviews or video addicted reviews that are in contradiction. You may decide in which category you may be situated for deciding if the new iPod video is worth the money or not.

From the same point of view, you may say that as a music player the new iPod video has superior quality of sound. As a screen for the photo album, the clarity of the screen may win the competition with any TV sets screen. As a movie player, the iPod video is below the expectations, but it may be considered a great step in the video technology.

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Expectations about the new iPod video

The new iPod video seems to have been met with great expectations and hopes. The audiophiles were waiting for a better sound, those concerned with photos for a bigger memory, the video fans were expecting longer life battery. And the key word for all these expectation is quality.

Some of the groups of customers with different expectations got what they wanted, others are disappointed and have other expectations from the future editions of iPods. In many ways the customers were surprised by the new iPod video as many improvements were made as compared with previous editions. The previous generations of iPods had some disadvantages and maybe due to the customers expectations those aspects were improved.

The first aspect that was changed is the screen and its dimension. Then the quality of the screen, its clarity and the number of the colors are impressive. The dimensions of the screen are big enough for watching the favorite video, the favorite photos or pictures so that the time would pass easily. Another important aspect that should be taken into account while speaking about the improvements of the iPods concerns the quality of the screen and image as the usual obstacles of light, sunny indoor or outdoor does not represent a problem anymore. The fact that the memory of the new iPod video is so generous seems to be a bonus to the quality of the pictures. There are also some features that permit creating slideshows, fact that is very useful.

The long life of the battery of the new iPod video is impressive so that the 30 GB has 14-15 hours of music listening. The 60 GB has almost 20 hours of music audition. Unfortunately, this great news has another aspect that concerns the life of the battery in case of video playing. The battery life while video playing is only 2 hours so that long movies or other longer shows are not possible to be watched because of this impediment. Some customers suggest that the life battery would be longer taking into account its huge memory and probably these complaints will be taken into account while creating new generations of iPods.

Another aspect that was expected and received with great joy is the huge memory. In this way, other customers prefer the new iPod video only because of this very aspect. It gives the possibility of having all digital photos on the new iPod, classifying them in a photo album. The memory of the new iPod video 30 GB and 60 GB hold up to 15,000 songs and 25,000 photos. The possibility of holding vivid color album art is another advantage and great news for lovers of the art. The customers have also the possibility of viewing and reviewing up to 150 hours of digital video.

The new features may satisfy almost all requirements and may meet almost all expectations. Digital entertainment, the superior quality of the sound, the best technology in MP3 domain, great battery life and huge memory are only few features that are worth being mentioned.

The disappointments regarding the new iPod video may be the result of high expectations that belong to different categories of people with different preoccupations. This aspect may contribute to a great development of handheld video devices and may bring variation on the market. The edition of a new iPod video and the disappointments regarding the video features may be the expression of new needs and requirements on the market of iPods.

Even in the case of too many disappointments or disagreements with some features and the quality of some aspect are true, these may contribute to the development of future generations of iPods. In this way, all expectations may be fulfilled and other wishes and requirements may develop.

All these improvements and new features are a great success and a new step in developing new video devices with the possibility of watching TV shows and TV series of great success. The new iPod video meets the expectations of the customers and especially the busy lifestyle, accommodating the crazy rhythm of the modern life.

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Options of an iPod video

The new iPod video, which is of a convenient shirt or pocket size, has many options and some of them are absolutely surprising. Apart from the usual options of the iPod music player, photo viewer, and voice recorder the new iPod video has several options that may seem revolutionary for some people or useless for others. These options make an iPod video first of all a video playback device, photo and music device. For example, it plays music videos, even TV shows or, a remarkable initiative ABC hits like Lost and Desperate Housewives. Even Pixar shorts and popular Disney are available for the new iPod video.

The new iPod video is a refined device with refined features for the interested customers. The new video features are very well thought out and displayed on a thinner iPod. Besides, the resolution is up to 320×240, fact that may represent an advantage in an era of other handheld video options. On the other hand, the new iPod video has better volume with no static or clipping when turned up to the maximum volume. You may also connect you iPod to the home or car stereo without worrying about the quality of the sound.

Another option concerns the fact that the new iPod video has a large color screen. Besides, the display is refined, as you may see the images even in bright indoor light or in the sunlight. Another aspect regards the battery life that may last 14 hours or even 20 it depends on the model you choose.

The specialists suggest that the main use of the iPod video will be the short videos, funny elements taken from life. The argument for this fact is that the iPod videos are too small for being watched by too many people at the same time and require more attention than the audio programs. A possible disadvantage is the fact that many iPod videos may be used by teenagers for porn videos, fact that may help the porn industry to develop its programs and success.

Some other options may come immediately after the complete success of the presented ones. The great success may be ensured for the company and especially for this daring project without even having clear and certain proofs from the consumer market. Besides, the options on the new iPod video may be tempting for those who prefer not to mix the mobile with video options. This aspect may represent the next step in the video evolution although there are lots of skeptic opinions about these new trends in the television industry.

Another important aspect of the new options of the iPod video is the fact that you may encode video from a DVD. You may also connect the iPod video to a TV and for this operation you may need some items an iPod compatible video, a video capable iPod and an A/V cable. The next operations concern your skills in selecting the right options on your video iPod: you should choose video setting from the menu, then you have to adjust the video playback style you need. Another step concerns the TV signal specific for your country. Special information regards the way you plug the red, yellow and white RCA plugs: the red one into TV yellow RCA jack, the yellow into the white one and the white into the red RCA jack.

From this point on you may select on your video iPod the movie, show or video music you want to watch. You have to select the option TV on and after a status screen appeared on your iPod, the video is played back on the TV. You may also control the volume levels from the iPod volume control.

Other options regard the photo display on the TV set using the AV cable, mentioning the fact that the photos are remarkably clear an maybe a little brighter than other displays.

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